DEARBORN, Michigan — The base 2010 Ford Mustang will undercut its closest rival, the 2010 Chevrolet Camaro. Ford said the base V6-powered 2010 Mustang will start at $21,845, including an $850 destination charge. The base V6-powered 2010 Chevrolet Camaro starts at $22,995, including a $750 destination charge.
The base redesigned 2010 Mustang is $1,150 cheaper than the redesigned 2010 Camaro. The 2010 Mustang is also marginally cheaper than the base 2009 Dodge Challenger. The Challenger has a price premium of $150 over the 2010 Mustang. The base Challenger with a 3.5-liter V6 starts at $21,995, including a $675 destination charge.
However, a top-of-the-line 2010 Ford Mustang GT Convertible Premium model starts at $36,845, including shipping. The uplevel 2010 Chevrolet Camaro with a V8 starts at $30,995, including destination.
Ford's price list for the 2010 Mustang includes a wide range of options, including a $1,995 glass roof, $300 Red Candy specialty paint and a $2,195 electronics package, which includes a navigation system and dual-zone automatic temperature control. The "over the top" racing stripe adds another $395, while a remote starter on automatic transmission models adds $345.
Ford said the optional five-speed automatic transmission adds another $995 to the 2010 Mustang's bottom line. Expect to pay $495 for optional 18-inch painted or polished aluminum wheels. Ford said the 19-inch bright machined aluminum wheels, which are optional on the GT Premium model, will cost $1,095.
Inside Line says: Consider it a bit of a price war among Detroit's muscle cars, with Ford leading the pack with the value model. — Anita Lienert, Correspondent
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